About Us

RPM Hire Company History

RPM Hire was founded in May 2011 by Ashley Woodcock a University student at the time with a vision for a potential business venture, which expanded from a handful of customers and 3 VMS boards to now having over 500 VMS boards and a wider range of equipment, from Light Towers, VSLS, Arrow boards, Klemmfix Crash Cushions and Road Safety Barriers.

We pride ourselves on providing outstanding customer service along with quality equipment, offering traffic management equipment hire solutions throughout Australia, with branches in Melbourne, Sydney, Brisbane, Perth, Hobart and Adelaide.

RPM Hire is very clear about striving to be the number one provider of customer service, ensuring each job is completed in a promptly manner and to the highest standards.

“I’ve been almost overwhelmed with the continuous growth and success of the business, but I put this down to our main focus on maximizing the value our customers receive from our products”
~ Ashley Woodcock, Director

What Makes RPM Hire Different

  • Massive fleet of innovative products
  • 24/7 support
  • No questions asked Damage Waiver for full peace of mind
  • Traffic management specialists and experts in our product range
  • 2025 Hire Company of the Year
  • NPS score of over 90 – reflective of our world class customer service

Our Values

Safely Get Sh!t Done

People Matter

Thirst for Improvement

Be Memorable

Be Courageous


Meet The Team


Ashley Woodcock

CEO

Sophie Cleary

General Manager

Daniel Robinson

National Sales Manager
M: 0419 649 266


DiAnne Hicks

HSEQ Manager

Chi Shankar

Chief Operating Officer

Jackie Jumonong

People and Culture Manager

Cedric Laurie

Finance Manager


Tyler Carroll

Marketing Manager

Ross Marshall

Sales Manager VIC|SA|WA
M: 0455 224 552

Nicholas Hughes

Sales Manager NSW
M: 0409 507 761

David Marsland

Major Projects Manager – Sales
M: 0499 599 560


Kurt Croft

Senior Business Development Manager QLD
M: 0481 811 466

Paul Elsdon

Senior Business Development Manager NSW
M: 0499 599 895

James Oxley

Senior Business Development Manager WA
M: 0459 505 112


Luke Stephens

Business Development Manager SA
M: 0437 223 778 

Dylan O’Hearn

Business Development Manager NSW
M: 0429 724 176

Brett Imberger

Account Manager VIC
M: 0499 144 989


Gabriela Rodriguez

Group Operations Manager NSW|WA|TAS

Natalie Lopez

Natalie Lopez

Group Operations Manager VIC|QLD|SA

Stepheb

Stephen Noonan

Fleet & Maintenance Manager 

Stephen Taylor

National Barrier Operations Manager

Nigel Dow

National Barrier Installation Supervisor